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London Fashion Week AW2015

London Fashion Week AW2015

Paris is all about chic, Milan about elegance and New York can be characterised with its luxurious diversity. London, however, is all about its unique and a bit extravagant ideas interpreted by the famous names in the industry as well as the new upcoming designers. People come to be inspired and get this creative energy […]
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AW15 Soft Neutrals

AW15 Soft Neutrals

Soft neutrals and greyed off pastels were the warm and luxurious looking shades on the catwalks for AW 2015. With the combination of fine materials, these pale hues evoke a luxurious elegance. You can wear neutral head-to-toe for a more chic look or just add a neutral coat to have an earthy appeal to your outfit. One […]
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Summer Denim Invasion

Summer Denim Invasion

The revolution of denim throughout the last couple of seasons is remarkable! Patchwork, retro styles, embellished and decorated denim are only some of the transformation of this never ageing fabric. The diversity of the denim gives you a way to wear denim clothes every day – for every mood, there is a pair of jeans […]
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Key Items SS16

Key Items SS16

Don’t be afraid of layering, loose silhouettes and wide leg trousers! Next summer we will have an abundance of these styles and a lot more. I have summed up my favourite key items from the WGSN forecast that is presented at Pure London. It is a useful guide on how to start preparing for next […]
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